Social media marketing offers businesses an opportunity to find and communicate directly with their target audience. LinkedIn, in particular, provides business networking features that can help ...

Opinions expressed by Entrepreneur contributors are their own. In his book Ultimate Guide to LinkedIn for Business, author Ted Prodromou describes how best to leverage the networking site as a ...

Opinions expressed by Entrepreneur contributors are their own. According to the Bureau of Labor Statistics, 20% of startups are closed in the first year, and half of them within the first five years.

Jodi Amendola is founder of Amendola, an award-winning healthcare, health IT and life sciences PR and marketing agency in Scottsdale, AZ. LinkedIn remains the social platform of choice for networking ...

Dear Sam: I am new to social media, but I have been working to build my LinkedIn profile because I heard it is important as a professional and potential job seeker. I would be interested in having you ...